It was important for the design of the app to push forward with modern interface elements and animation while maintaining the iconic branding of the Grammys. Key design points included:

• A modern user experience with sleek new interface elements that make it easy to browse through the stream of content, creating a better user experience for discovering
  something new

• A new, more visually rich design with photos, slideshows and video content that slides centrally into focus as you scroll

• Multiple aspect ratios for phones and tablets in portrait or landscape modes. Tablets morph content depending on which way the device is held

  My Role:

• Interface Design

• Production